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Planet Driven Brands Podcast Helena Mansell-Stopher. Helena is a leader in the world of licensing and is a firm believer this huge category can win in a drive to sustainability and a circular economy. Helena describes her journey through National Geographic and how it led her to set up Products of Change. She is passionate about the advances the industry is making most especially in plastics in toys and highlights both Disney and Lego. She also describes a fantastic industry initiative called ‘Recycle to Read‘ There is so much to do, but people are adjusting to change. As Helena points out: “People are amazed how it makes them feel to do the right thing!” I love it. Count me in as an endorser!! Helena, like all our panellists, is passionate not only about her role but the role everyone is playing in creating a better future. Here, in Planet Driven Brands Podcast Helena Mansell-Stopher shares her passion and experience with us. I think you’ll love it and I certainly enjoyed the chat 🙂 If you’d like to meet Helena digitally here is her LinkedIn profile About The Podcast The planet driven brands podcast is a library of thought leadership on brands and their responsibility to the welfare of the planet. We are about changing the world, one brand at a time. It may sound a little pretentious, but it is a real belief. We know brands have positive impacts on consumers and we want to bottle that! We will highlight brands as drivers for change and the role they play as influencers. This is a library of useful content for all to share. It’s our small contribution. If you enjoyed this please do tell someone! If you’d like to subscribe please do so here: SUBSCRIBE Recruiting Thought Leaders We want to attract the best guests to come and tell us how we can harness the power of brands to help us build a better planets for all – people, animals, plants, the oceans – you get the drift! It may be a lofty aim; who knows, let’s find out. If you’d like to come on the show, I’d love to hear from you Nic is a brand consultant and has over 30 years experience with brands across agencies, consultancies and brand owners – here’s the LinkedIn profile! Here’s the RSS feed for the podcast should you wish to copy it! If you have any comments please get in touch. The same goes if you want to come and chat to us and be a star of our show Thanks for listening to the Planet Driven Brands Podcast Helena Mansell-Stopher.